John White, Jr. is a U.S. Army veteran who served as a Medical Specialist. He has worked with top companies like Hallmark Cards and Home Depot where he strategically organized stores and worked closely with store owners, store managers and district managers to increase profitability and fostered environments of teamwork.
He is currently the Marketing Systems Director of White On White Enterprises (WOWE), a Marketing Systems Provider that provides foundational frameworks and marketing systems for the emerging entrepreneur and small business owner who wants to build a thriving business correctly and grow effectively while freeing up their time to live the lifestyle they’ve envisioned.
In addition, John is the founder of The WOWE Factor Academy which is an easy-to-use, secure, and mobile-first optimized platform that allows you to create high-quality courses, trainings, quizzes, and automated lessons within minutes.
He is also, a certified Entrepreneurship and Business coach.
In the beginning stages of forming White On White Enterprises, we were seeing a common trend among most people who wanted to start their own business. They knew that building a business was critical to living out their dreams, but they didn't know what was really needed to start a successful business. They didn’t have a clear-cut strategy or know what systems to put in place to make their business work. Even existing businesses were using every marketing tactic out there, but it didn't seem to be helping.
My wife, Dawn and I kept wondering: what were they missing that was leading them in a downward slope? We got tired of seeing our friends and other people giving up on their hopes and dreams because they couldn’t make it work, while we watched other entrepreneurs become a big success. What were they missing? We decided to help them by finding out what successful companies were doing.
We felt that the best way to know how a successful company operated, was to work for some and see how they operated. So, I began working with top companies like Home Depot and Hallmark Cards where I organized and worked closely store owners, store managers and district managers. While working for them, I spent an enormous amount of time researching, asking questions and finding out what systems they were using that made them so successful. In addition, we found highly successful business people to mentor us in business.
With my military background as a Medical Specialist in the U.S. Army, I was accustomed to being in positions of responsibility, and developed a wide range of leadership skills to educate others on how to set goals and work to achieve them.
Dr. Dawn White has over 30 years in the educational field with an Educational Doctorate degree in Leadership and is an Instructional Designer.
By combining our knowledge and talents, we formed White On White Enterprises to give emerging entrepreneurs and small businesses “insider secrets” from extremely successful companies, a variety of professional services and proven systems of success to correctly start and effectively operate a thriving business, without being overwhelmed with complicated theories, so they can achieve the ideal level of business excellence.
We also developed easy to follow steps to show them how to structure their business properly and use marketing strategically to make their business sensational and memorable.
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